How do I share my episodes on social media?
Most listeners find a podcast through a link someone shares. Here's how to share your episodes on social media, and make it easy for your listeners to share them too.
Which link to share
Share a link that anyone can listen from, whatever app they use:
- The episode's sharing page: a simple page with a player, for example share.transistor.fm/s/e83b42d0. On X, it shows a player right in the post
- The episode's page on your podcast website
Avoid sharing a link to just one podcast app, since people who use a different app can't listen. See How do I share a podcast episode? to find these links.
Share from your dashboard
Open a published episode in your dashboard, click Share at the top of the page, and choose Share on Bluesky, Share on Threads, Share on Facebook, Share on LinkedIn or Share on X. A new post opens with a link to the episode's sharing page, ready for you to add your own words.
Let your listeners share
- Embed players have a Share tab with buttons for X, Facebook and LinkedIn, and a link listeners can copy, starting at the point they're listening to
- Your social accounts show on your podcast website and on your sharing pages. Add them on the Social Media page in your podcast's Settings tab
Post new episodes automatically
- Bluesky: post every new episode to Bluesky, and show replies as comments on your website. See How do I use Bluesky auto-posting and podcast comments?
- YouTube: post your audio episodes to YouTube as videos. See Why should I auto-post my episodes to YouTube?
- Other networks: use an automation tool like Zapier to post when an episode is published
Facebook, LinkedIn and Instagram
Facebook, LinkedIn and Instagram don't play podcast audio inside a post, so you can't embed a player there. Instead:
- Share your sharing page link. The post shows a preview with your episode's artwork and title
- Post a short video clip of a highlight from the episode, with a link to the full episode (see below)
- On Instagram, add your sharing page link to your bio or to a Story
Share video clips
Short video clips are one of the best ways to promote an episode on social media, even for audio-only podcasts. Pick a great moment, turn it into a clip (sometimes called an audiogram), and post it with a link to the full episode.
See our guide: How to create an audiogram
Learn more
If you have additional questions please reach out to us:
- Email - support@transistor.fm
- Live Chat: https://transistor.fm/contact/
Updated on: 02/11/2026
Thank you!
